Right after their wedding, Kelly and Brian decided to go along with us and do a trash the dress shoot. They were awesome to work with and very excited about this so it turned out to be a great time. As far as I know, the dress is still in good shape

We’re always trying to come up with new ideas and concepts that would give some of these shoots a purpose rather than just throwing together a bunch of footage. I decided that since we were treating this as a trash the dress shoot, we should go completely opposite with our concept for it. Every tag or warning for a wedding dress states the complete opposite for what we wanted to do to her dress. This was the perfect layout for this shoot. All of the instructions or warnings that I included were real things that we found posted online for precautions and ways to keep your wedding dress in perfect condition. Some of them were legit, but there were some pretty interesting ones as well.